Presenter

Kelsea Lawrence

Document Type

Digital Slide Show Presentation

Publication Date

2026

Abstract

50+ influencer Project This project will explore the emergence, impact, and significance of social media influencers aged 50 and over, and analyze how they challenge stereotypes, shape consumer behavior, and foster intergenerational dialogue. Name of influencer About them (their story) What category are they in? When they started? Images of what they are currently doing? Any brands they represent? Content style Audience demographics and engagement Brand partnerships or campaigns Social or cultural impact Statistics (followers, etc.) and social platforms.

Faculty Mentor

Diane Santurri, M.Ed.

Academic Discipline

College of Arts & Sciences

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